6 Marketing Strategies for Creating an Irresistible Offer

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6 Marketing Strategies for Creating an Irresistible Offer

Episode 27 Show Notes:

One of the biggest keys to the success of your online business is creating an irresistible offer that will bring people in and keep them coming back for more.

Not only should you create something of value—you also need to make sure it’s an offer you can’t find anywhere else.

In other words, it’s an offer that’s uniquely yours.

Instead of selling what you do, you want to instead market the problem you solve.

Once you discover how to communicate your message in a way that speaks to your ideal clients, you’re sure to stand out from the competition.

Listen in and learn the six marketing strategies I’ve used to create irresistible offers for my own business, and how you can use them to do the same for yours.


In this episode, we talk about…

  • [03:12] Step #1: Determine your audience.
  • [08:00] Step #2: Create a strong offer that will resonate with your target market.
  • [14:09] Step #3: Develop the right hook to get people interested in your offer.
  • [18:39] Step #4: Connect your solution with a powerful story.
  • [23:23] Step #5: Only implement marketing strategies that are proven to work.
  • [26:30] Step #6: Follow up after they purchase.
  • [28:21] A recap of the six tips.


Send your episode topic suggestions or questions to hey@dorothyvilleneuve.com

Reach out to Dorothy on Instagram @dorothyvilleneuvecoaching


Dorothy Villeneuve, ACC

Sales + marketing consultant

I’ve taken my 24 years of successful sales experience and combined it with my passion for coaching to help online women entrepreneurs zero in on their unique brilliance zone, simplify and increase their sales and finally get all those fancy funnels and copywriting done, even if they dread tech and feel scattered. 

Dorothy Villeneuve

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Dorothy Villeneuve, ACC